These rules apply to ALL advertising, whether it's print, direct mail or electronic.

1. TARGETING:
Concentration on those customers that shop within your geographic or demographic location.

2. EXPOSURE:
Customers must see your advertisement in order for it to be successful.

3. REPETITION:
Customers must see your advertisement frequently because the customer has a short-term memory and you never know when they will need your services.

Northwestern University conducted tests on memory retention.
After seeng an advertisement,
25% FORGOT THE AD 1 day later
50% FORGOT 2 days later
85% FORGOT 4 days later
97% FORGOT 7 days later.

The average customer visits the supermarket two to three times per week, and stays up to 60 minutes per visit.

During that visit, we expose (brand) your name and message up to 30,000 times per week! In addition, as those customers check out, they are either handed your message (on a receipt back) or they see it once again on a motion graphics display near the counter.

RESULTS:
• Increase Your Sale
• Build Your Brand
• More Bang for Your Buck
• Introduce New Products and Services
• Offer Promotions
and much more....

Call or email us today to discuss which promotional venue may best suit your business needs.